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With truck capacity experiencing wide swings in availability, and shippers struggling to get product to market in a time of highly uncertain demand, it has never been more important to make optimal use of the space that’s actually available.

So goes the ideal — but in practice, the industry is subject to substantial amounts of underused over-the-road capacity. The culprit is deadheading: the running of empty trucks on one leg of a round trip. Estimates put the amount as high as 40% of all moves.

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