Fruit of the Loom operates one of the largest apparel supply chains globally, coordinating 7,500+ containers across Crowley, Seaboard, Linea, Kuehne & Nagel, and Omni Logistics. Yet your TMS Analyst spends 2+ hours daily chasing these carriers for basic shipment updates – time that automated ocean visibility could eliminate by providing instant access across all carriers from one platform. Your April 2026 contract expiration creates optimal timing to implement technology that eliminates manual coordination while enabling strategic focus.

Your sophisticated operations deserve technology that eliminates daily coordination burdens:
End your TMS Analyst’s 2+ hours of daily carrier coordination with real-time visibility that pulls accurate data from all carriers, ports, and vessels into one unified platform. No more checking five different websites or relying on spreadsheets – automated alerts now warn about delays and demurrage risks before they impact your operations.
This visibility changes how your executives spend their time. Predictive ETAs enable better planning while automated sustainability reporting provides instant dashboard access to compliance data. Your leadership team can focus on growing the business instead of solving shipping problems, with global coverage supporting your expanding supplier network.


Digital Worker Sam processes communications from your Vietnam and Indonesia suppliers automatically. Instead of reading emails, processing bills of lading, and managing spreadsheets by hand, AI reads documentation and creates accurate shipment records while connecting smaller carriers through simple mobile apps.
Manual verification work is reduced significantly, enabling faster supplier onboarding processes.
Replace your SPS Fulfillment workaround with direct TMS connectivity that provides data flow between your chosen platform and carrier network. This eliminates manual data entry and infrastructure gaps that slow operations.

Barilla eliminated manual carrier coordination across 35 carriers: “Now we don’t need to spend time hunting for answers”
Arrow Electronics freed teams to focus on strategic activities with Digital Worker Sam and Intelligent Control Tower
Cardinal Health transformed compliance data access from weeks of manual work to instant dashboard visibility
Kimberly-Clark saved $448K monthly within 30 days; Unilever saw notable improvements in 4 weeks
Ocean Excellence Proven
Barilla faced the same challenge as Fruit of the Loom – manually checking with carriers for ocean shipment locations across 35 carriers and 3 freight forwarders. Despite ocean representing only 10% of their business, this manual process was “costly and time-consuming because we had to manually check with carriers on location.”
“Adding FourKites’ ocean visibility was an obvious choice, and it’s paid off handsomely. Now we don’t need to spend time hunting for answers and instead can focus on more important tasks like improving customer satisfaction.” – Davide Busato, Logistics Innovation Manager, Barilla
Eliminated Manual Coordination and Improved Efficiency
Unilever struggled with constant outbound calls to carriers and drivers for basic shipment updates, preventing their team from focusing on strategic priorities. FourKites transformed their operations by eliminating manual coordination tasks and delivering 80% shipment visibility. The platform eliminated the highly manual task of gathering entry and exit information from employees’ workloads, enabling teams to focus on more value-add tasks through automated tracking and real-time visibility.
Eliminated $448K Monthly Technology Waste
Kimberly-Clark faced a costly detention problem with $868K in monthly fees and 35% of trailers entering detention at a single site. FourKites transformed their operations through proactive coordination alerts, delivering a 52% reduction in detention fees and saving $448K monthly within 30 days.
“We can set up shipping coordinators to know when a trailer is in need of immediate attention with alerts that allow them to be more proactive in avoiding detention altogether.” – Taylor Rotella, Strategy and Analytics Manager, Kimberly-Clark
Facility Operations Excellence
Trane Technologies needed better facility operations and asset utilization across their complex logistics network to strengthen carrier relationships and reduce operational costs. FourKites’ Dynamic Yard transformed their operations, delivering 100% ROI in just 3 months through reduced detention charges and improved decision-making.
“FourKites’ yard analytics and performance dashboards helped us eliminate almost all of our annual detention at two sites, reducing costs by 98.6%.” – Trey Hendricks, Director of International Logistics Operations, Trane Technologies
Digital Transformation Technology Success
Arrow Electronics needed to optimize their complex supply chain operations while managing the manual work burden that prevented their teams from focusing on strategic priorities. FourKites’ AI-powered platform transformed their operations, delivering a 70% reduction in manual work, 5x faster supplier onboarding, and 80% lower integration costs.
“AI handles routine tasks while our teams focus on strategic activities that require experience and business understanding.” – Head of Global Transportation & Trade Operations, Arrow Electronics